Best sellers

Our Most-Loved Bras

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Know your size?

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Band size

Cup size

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Pick your band and cup size

  • Bands 28 to 56 and cups A to LL
  • We stock Freya, Fantasie, Elomi, Goddess and Wacoal
  • Free returns and exchanges on bras

Fit tip: if your band rides up at the back, try a band size down and a cup size up. You keep the same cup volume, with better support from the band.

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Shop the Matilda Plunge BraShop the Matilda Plunge Bra →

Not sure of your size?

Most of us are in the wrong size, and it's almost never our fault. Book a free fitting in Somerset West, or get a free virtual fitting on WhatsApp.

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Introducing Choose Me Beauty

New at Choose Me

Introducing Choose Me Beauty

Your boobs are sorted. Now treat the rest of you. Pixi, Nip+Fab and Frank Body, brought into South Africa by us, and they ship with your bras. Free delivery over R750.

Shop beauty by brand

  • Pixi
  • Nip+Fab
  • Frank Body

Doesn't fit? No problem

Free returns & exchanges on bras within 14 days. Swap sizes or send it back.

How returns work

Free delivery over R750

Delivered to your door by The Courier Guy.

Real fit help

Not sure of your size? WhatsApp our team and we'll help.

Find my Fit

Pay your way

Secure checkout, with pay-later options available.

What our ladies say

So chuffed to find a supplier that has the brand of bras I like! Being narrow-backed but full-busted means I always struggle to get pretty bras to fit me – most SA brands don't do my size at all. Choose Me has a wide variety of bras I like, and their service was brilliant, plus I loved the little personal touches on my package!

Alison T., Facebook

The service and help received was over and above expectations. Goodies arrived neatly wrapped with a bow and card and magnet. Highly recommend!

Avril P., Facebook

This is probably the best service that I have ever received from a store. The bikini I was looking for was not available in their online shop, but the Choose Me team went out of their way to find me what I was looking for. I'm so impressed with the service and highly recommend Choose Me!

Salome B., Facebook

I have received such amazing service and efficiency from Choose Me. And the garment I bought is just beautiful and such good quality. Thank you!

Kirsty O., Facebook

Customer service is impressive. Quality of the products is top notch. I would recommend Choose Me as the preferred online service for intimate wear. Excellent service!!!

Yvonne R., Facebook
Why

Every woman deserves lingerie that fits beautifully and makes her feel confident.

  • 10+ years fitting full-bust ladies
  • Bands 28–56, cups A–LL
  • Premium brands made for comfort
  • A hand-written card in every order
Our Story