Common FAQs

Common fit problems

When it comes to lingerie, there’s nothing more important than finding a bra that fits perfectly. Wearing a properly fitting bra will not only improve comfort and support, but it can make you feel much more confident too. As we know how tricky finding the perfect fit can be, we’ve put together our most common fit problems that may occur.

Firstly - The front of the bra:
  • the underwire should sit flat against the chest
  • your breasts should be completely secure with the underwire
  • the cup cup should fit with no spilling out and should not sit away from the breasts
Secondly - The back of the bra:
  • the straps should be parallel or slightly V shaped at the back
  • the band should sit level without riding up at the back
  • the underband should be comfortable and snug
  • the straps should not dig into the shoulders
  • the straps should sit central on the shoulders

If you do not feel comfortable, it may be because the bra that you have chosen does not suit your body shape. Try another bra style and see if you feel more comfortable.

How do I know if my underband fits correctly?

A perfectly fitting underband will sit in a horizontal line around your body. If the underband is riding up at the back then it is too big.

To check if your underband fits, lift your arms in the air and check if your breasts spill out under the cups. Then fasten it on the loosest hook and eye and pull it out from the centre back.

If you are wearing the right size underband then it should not pull out more than 4cm. If you can pull the underband out more than this, you may need to go down a back size or 2.

0-4cm correct underband size

4-8cm go down one back size

8 – 12cm go down 2 underband sizes

12-16cm go down 3 underband sizes

My straps are digging into my shoulders and it feels uncomfortable

If the straps dig in, it could be because your underband is too big and the straps are having to do most of the support work. The right fitting bra will rely on the band for maximum support and not the straps.

When you know your underband fits perfectly, you should adjust the straps so they sit comfortably on your shoulders.

The centre front of my bra sits away from my chest

The underwire should sit flat against your chest and the centre front has no gaps. If the underwire drags down at the front it could be too small.

If the underband lifts away at the centre front then your cups could be too small.

My cups don’t fit properly

If the cups are too small, then your breasts may spill out of the cups or at the sides. You may need to go up a cup size or two.

If the cups are too big, then the cups will be wrinkled or creased. Try going down a cup size.

A perfectly fitting bra should have no overspill at the cups and the underarm.

My breasts are different sizes

It is perfectly normal for breasts to be different sizes, but some are more noticeable than others.

For the best shape and support, fit your bra to the larger breast. If you notice any creasing to the smaller cup you can always try adding a gel or a foam insert.

The underwire feels uncomfortable

Try flexing the wires. If they’re flexible then the bra may be more comfortable but offer less support. If it’s rigid then it might be uncomfortable and dig in.

Wire flexibility can vary greatly between brands, so try a few different brands to see what suits you.

My bra straps keep falling of my shoulders

More weight is in the cup or the straps of the bra are worn. Try convertible bras with adjustable straps for a narrow V shaped, secure fit.

I have a rising back band

The band must be perfectly level front and back and fit snugly, thereby anchoring the breasts. Try reducing the band size and possibly increase the cup size too.

I have back bulge - the bra wings hug my body too tight creating ripples

Bras with a wide back band will banish back fat by covering more area, which in turn will help to eliminate the formation of bulges. Your back band may also be too high and simply needs to be lowered by loosening the straps.

Nipples showing through my clothes

Contour / lightly padded cups help prevent the show through without creating a bulky effect.

How to measure your size

Take your naked body measurements as they are more accurate than measuring over your clothes.

Bust and band

Measure the bust line at the fullest part of your chest. Keep the measuring tape parallel to the floor. Pull the tape as tight as you can without changing the shape of your breasts. For the band, measure directly under your bust ensuring the measuring tape is level and very snug. Round up to the nearest whole number.

Waist

Measure around the natural waistline.

Hips

With your feet together measure around fullest part of your hips.

Inside leg

With bare feet together, take the measurement from the top of the inside leg and measure down the inside leg to the floor.

Full body

Standing straight with feet together, take the measurement from the top of the head down to the floor.

How to put on a bra

Step 1

Hold your bra in front of you and lean forwards so that your breasts drop into the cups. Then fasten the underband around your body onto the loosest hook and eye. If you have difficulty attaching the bra behind your back then just fasten the bra at the front and turn it around.

Step 2

Hold the base of the underwire or the band and scoop your breasts fully into the cups. Your nipples shoul dbe in line with the seam of the cups – or roughly centred in the cup if there is no seam.

Step 3

Lean forward, hold the wires under the breasts and jiggle the bra. Your breasts will fall into the cup and sit higher when you stand up straight. The wires should be sitting on the ribcage and not on the breast tissue.

Step 4

Adjust the straps. Remember that the underband provides most of the support, not the straps. So they should feel firm but comfortable. You will only need to adjust the straps when you are putting a new bra on for the first time.

How to care for your garments

How you care for your lingerie can impact on its longevity.

We always recommend that you follow the care information on the product label.

If you need a little extra guidance, here are a few washing guidelines that will help you to look after your lingerie.

Washing your products by hand

  • Remove any jewelry and ensure that your nails do not have sharp edges
  • Shallow fill a clean sink with water and the specified amount of bleach free mild detergent
  • Swirl the garments gently in the soapy water
  • Gently rub any stubborn stains with your thumb
  • Leave the items to soak for up to an hour
  • Remove the items and rinse under gently running water
  • Do no machine wash a hand wash item – the hand wash cycle on the
  • washing machine will still potentially damage your item so please do not machine “hand wash” a hand wash only item

Machine washing

Only machine wash your garments if the care label advises that this is the correct method of washing. We would not recommend machine washing for lingerie such as bras and lacy or intricately designed items. However you may extend the life of your delicates by following these simple steps:

  • Use a mild detergent formulated for delicates that does not contain bleach
  • Turn items inside out to help to prevent any build-up of lint during washing
  • Place the items in a delicates bag to prevent them from becoming tangled and damaged when placed in the washing machine

Drying

  • Dry the items on a towel. To blot off any excess, gently roll or fold the towel up with the garment inside, unroll and leave to dry naturally.
  • Never dry lingerie on a heater or over a direct heat source.
  • Do not tumble dry any delicate items as both the heat and the motion of a tumble drier may cause your items to perish or become faulty.

Storage

  • T-shirt bras need special attention. Fold them in half and put one cup inside the other, or stack them side by side. Just take care not to dent the cup shape by stuffing them into a drawer.
  • TIP: Try not to wear the same bra two days in a row. By alternating your bras you give the fabric time to recover.
  • TIP: Iron silk and cashmere on the reverse side on the cool, delicates setting whilst taking care to avoid any trims. Silks should also be ironed with a pressing clothing to protect the garment.

Maternity and nursing bra guide

What is a maternity bra?

  • During pregnancy your body changes and your breasts do too.
  • A well-fitting maternity bra is key for support and comfort.
  • A maternity bra is designed for comfort and support during pregnancy. Many styles are non-wired although new developments now allow for a light wire that is more flexible than a fashion wire. This avoids damage to the breast tissue and the potential cause of mastitis. In most cases, underwired bras are best avoided if they haven't been specifically designed for pregnant women.
  • The cups are made from stretchy fabric to allow for the changes to your shape and to protect the milk ducts. Maternity bras will offer a higher level of support than normal soft cup bras and better protection against stretch marks.
  • Women are often told to buy their maternity bras in the fourth month of pregnancy. However, we recommend listening to your body and doing what is most comfortable for you.
  • Generally, a maternity bra should fit you on the tightest hook when you buy it - you can loosen it or even buy bra extenders as you grow.

What to look for in a maternity bra?

Comfort
  • Stretch cups with a high cotton content are the best for allowing your bust to grow.
  • Wide straps will reduce pressure and relieve strain to your neck and shoulders.
  • Wide hook and eyes with soft backing fabric will give better support and avoid irritation.
  • The cups should fit well with no bulging.
Adjustability
  • Look out for stretch fabrics and straps that adjust all the way from the back to the front and garments with extra hook and eyes. You will feel the benefit of being able to alter the fit throughout the day if you’re feeling uncomfortable.
Support
  • A bra with a deeper underband and centre front will offer better support than a fashion bra. Look for bras with deeper elastics and check that they feel soft and plush on the inside. Maternity bra cups tend to sit much higher up the chest wall than fashion bras. This added support will aid your comfort as your breasts become heavier and more sensitive.
  • Sports bras may also be a good option as they are very supportive.

What is a nursing bra?

  • The primary benefit of a nursing bra is that it will usually have a clip on the strap that will be simple to open with one hand to release your breast. This allows for easy access when breastfeeding.
  • The best time to buy a nursing bra is in the 36th week of pregnancy. When you buy your nursing bra it should fit you on the loosest hook as your back size might get smaller after the birth, so you can tighten it as you go along. We recommend that you buy a bra that looks a little generous in the cups as your breasts will grow when your milk comes in.
  • We wouldn't advise you to stock up on too many nursing bras as you may find that even with the best intentions, breastfeeding sometimes just doesn't work out for one reason or another. On the other hand, if it all works out well for you, you will find that you are washing your bras much more often that you usually would, so you might need three or four bras.

Why do we need a nursing bra?

  • During pregnancy you will have experienced an increase in your breast size. A few days after birth your breasts will start to swell some more as your body begins to prepare your breast milk.
  • It is not advisable to wear your normal underwired bra when nursing. If the underwire is present, it can apply pressure to the milk ducts and cause mastitis or blocked ducts, which is a very painful condition to suffer.
  • The drop cup is not the only difference between a maternity and nursing bra. A maternity bra is stretchy so that it can grow with you. A nursing bra, on the other hand, is designed to be more supportive which means less stretch.

Body shape, fit and style guides

Bra style guide

Balconette bra

a balconette bra has wide shoulder straps and a horizontal appearance to the neckline.

This bra shape is ideal for clothing with a square or rounded neckline.

Plunge bra

a plunge bra has a deep “V” shape to the neckline and will reveal more cleavage.

This bra shape is ideal for clothing with a very low neckline.

Full cup bra

a full cup bra offers increased coverage and support.

This bra shape is ideal for women with larger cups.

Padded bra

a padded bra has foam lining in the cups and does not always add to your bust size.

This bra shape is ideal for eliminiating nipples from showing through and for creating a smooth shape.

Minimiser bra

a minimizer bra is non-padded with a large, flexible wire. This style is designed to reduce the bust by flattening the breasts the breasts against the body. This bra shape is ideal for minimizing larger busts.

Multiway & Strapless bra

a multiway bra has straps that can be repositioned to offer halter-neck, cross back or one shoulder options.

A strapless bra is designed to give 100% of the support from the underbrand and therefore no straps are needed. These bra shapes are ideal for evening wear.

Non wired bra

a non wired bra does not contain a wire. All of the support comes from the shape, fabrics and components.

This bra shape is ideal for comfort.

This bra shape is ideal for comfort.

a t-shirt bra is usually lightly padded and moulded for a smooth fit with no cup seams. This bra shape is ideal for eliminating visible seams when wearing t –shirts.

Push-up bra

a push-up bra is designed with padded cups that lift the bust and create maximum cleavage.

This bra shape is ideal for giving your bust an extra boost.

Panty style guide

Comfort
  • Stretch cups with a high cotton content are the best for allowing your bust to grow.
  • Wide straps will reduce pressure and relieve strain to your neck and shoulders.
  • Wide hook and eyes with soft backing fabric will give better support and avoid irritation.
  • The cups should fit well with no bulging.
Adjustability
  • Look out for stretch fabrics and straps that adjust all the way from the back to the front and garments with extra hook and eyes. You will feel the benefit of being able to alter the fit throughout the day if you’re feeling uncomfortable.
Support
  • A bra with a deeper underband and centre front will offer better support than a fashion bra. Look for bras with deeper elastics and check that they feel soft and plush on the inside. Maternity bra cups tend to sit much higher up the chest wall than fashion bras. This added support will aid your comfort as your breasts become heavier and more sensitive.
  • Sports bras may also be a good option as they are very supportive.

Shapewear style guide

  • The primary benefit of a nursing bra is that it will usually have a clip on the strap that will be simple to open with one hand to release your breast. This allows for easy access when breastfeeding.
  • The best time to buy a nursing bra is in the 36th week of pregnancy. When you buy your nursing bra it should fit you on the loosest hook as your back size might get smaller after the birth, so you can tighten it as you go along. We recommend that you buy a bra that looks a little generous in the cups as your breasts will grow when your milk comes in.
  • We wouldn't advise you to stock up on too many nursing bras as you may find that even with the best intentions, breastfeeding sometimes just doesn't work out for one reason or another. On the other hand, if it all works out well for you, you will find that you are washing your bras much more often that you usually would, so you might need three or four bras.

Swimwear style guide

  • During pregnancy you will have experienced an increase in your breast size. A few days after birth your breasts will start to swell some more as your body begins to prepare your breast milk.
  • It is not advisable to wear your normal underwired bra when nursing. If the underwire is present, it can apply pressure to the milk ducts and cause mastitis or blocked ducts, which is a very painful condition to suffer.
  • The drop cup is not the only difference between a maternity and nursing bra. A maternity bra is stretchy so that it can grow with you. A nursing bra, on the other hand, is designed to be more supportive which means less stretch.

Body shape guide

  • During pregnancy you will have experienced an increase in your breast size. A few days after birth your breasts will start to swell some more as your body begins to prepare your breast milk.
  • It is not advisable to wear your normal underwired bra when nursing. If the underwire is present, it can apply pressure to the milk ducts and cause mastitis or blocked ducts, which is a very painful condition to suffer.
  • The drop cup is not the only difference between a maternity and nursing bra. A maternity bra is stretchy so that it can grow with you. A nursing bra, on the other hand, is designed to be more supportive which means less stretch.

Sports bra guide

  • During pregnancy you will have experienced an increase in your breast size. A few days after birth your breasts will start to swell some more as your body begins to prepare your breast milk.
  • It is not advisable to wear your normal underwired bra when nursing. If the underwire is present, it can apply pressure to the milk ducts and cause mastitis or blocked ducts, which is a very painful condition to suffer.
  • The drop cup is not the only difference between a maternity and nursing bra. A maternity bra is stretchy so that it can grow with you. A nursing bra, on the other hand, is designed to be more supportive which means less stretch.